ABOUT ME
Mikaela is an accomplished influencer marketer and social media strategist based in Melbourne.
She has a Bachelor of Media and Communications Degree, with majors in social media and PR.
Mikaela helps both brands and influencers benefit from influencer marketing. She has a particular interest and stake in the Australian micro-influencer ecosystem.
She is known for her creativity, networking skills, and ability to think outside the box.
The next step in her career is exploring the music industry. Her curiosity lies within artist management and music marketing.
In her free time, Mikaela enjoys op shopping, trying out new makeup products, solving puzzles, and attending concerts. She is an avid collector of pop culture knick-knacks and loves to share her finds with her followers.
Mikaela's hard work and dedication to her craft have not gone unnoticed. In 2022, she was named Aimco's Influencer Marketer Trailblazer of the Year. This recognition is a testament to Mikaela's innovative approach to influencer marketing and her ability to achieve impressive results for her clients.
Resume
EDUCATION
awards
2017-
2020
Bachelor of Media & Communication
Social Media & PR Major
2018
American Business Study Tour
2 week innovation and entrepreneur trip
2011-
2016
Sandringham
College
87 ATAR
2022
Influencer Marketer Trailblazer of the Year
Aimco
VOLUNTEER / INTERN
2022 - present
Women in Music Mentorship by AIR
Mentee in Artist Management
2022 - present
Fan to Band
Street Team Member
2022
1520 Vision Global Mentor Program
Mentee in Artist Management
2022
Melbourne Royal Show
Team Leader for After Dark Concerts
2021
NYE on the Hill
Artist Liason
2021
Ability Fest
Artist Liason
2021
YACVIC
COVID-19 Youth Ambassador
2020-
2021
Raise Foundation
Youth Mentor Volunteer
2019-
2021
Radio Lollipop
DJ and Entertainer Volunteer
2014-
2019
Bayside Council
Youth Ambassador Volunteer
2017
Australian Childhood Trauma Group
Social Media Content Creator Intern
2016
Bayside Council
PR Intern
2015-
2016
The Institute of Code
Marketing Intern
2014-
2015
Sproutli
Social Media Intern
2014
Herald Sun
Journalism Intern
2013-
2016
Universal Magazine Kingston Council
Volunteer Writer
PAID
2021 - present
Rollie
Nation
Influencer Marketer
2020-
2021
Melbourne
Social Co
Contract Digital Assistant
2018-
2021
PaperCut
Software
Head Social Media Strategist
2020-
2021
Various Neighbourhood Houses
Castlefield Community Centre
Mordialloc Neighbourhood House
Community Network Southern
Longbeach Place
2018
Various
Small Businesses
Freelance Social Media Consultant for:
Brad Roswell
Relaunch your Life
JoJos Greens
2017-
2018
Highett Neighbourhood Community House
Social Media Strategist and Radio Host
2016-
2017
Just a Moment Photography
Santa Children's Photographer
2016
ZPRINTED
Project Manager & Helper
2015
Kingston Council
Photographer & Writer